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Teaching GuideTerm Faculty of Humanities |
| Grao en Xestión Dixital de Información e Documentación |
 Subjects |
| Digital Marketing of Information Services |
| Study programme competencies |
| Identifying Data | 2023/24 | |||||||||||||
| Subject | Digital Marketing of Information Services | Code | 710G04023 | |||||||||||
| Study programme |
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| Descriptors | Cycle | Period | Year | Type | Credits | |||||||||
| Graduate | 1st four-month period |
Fourth | Optional | 6 | ||||||||||
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| Code | Study programme competences |
| A1 | CE1 - Know and understand the theoretical and methodological principles of information and documentation management to apply them in their professional activity |
| A3 | CE3 - Knowing the reality and the social conditioning factors that influence the management of information |
| A11 | CE11 - Have the knowledge of management of the entities and companies that allow them to assume leadership and leadership tasks as well as to know the elements related to the world companies of the information sector |
| A13 | CE13 - Know and master the techniques and regulations for the creation and authentication, meeting, selection, organization, representation, preservation, recovery, access, dissemination and exchange, and evaluation of resources and information services |
| A17 | CE17 - Adopt an orientation to the market and the users of information creating valuable services and products for organizations and entities |
| A22 | CE22 - Acquire computational skills and management of new ICT |
| B1 | CB1 - Possess and understand knowledge that provides a basis or opportunity to be original in the development and / or application of ideas, often in a research context |
| B4 | CB4 - Know how to communicate their conclusions -and the knowledge and ultimate reasons that sustain them- to specialized and non-specialized audiences in a clear and unambiguous way |
| B7 | CG2 - Capacity for reflection and critical reasoning |
| B9 | CG4 - Capacity for analysis, diagnosis and decision making |
| B11 | CG6 - Ability to understand the importance, value and function of the Digital Information and Documentation Management in the current ICT society |
| C1 | CT1 - Express correctly, both orally and in writing, in the official languages ??of the autonomous community |
| C2 | CT2 - Use the basic tools of information and communication technologies (ICT) necessary for the exercise of their profession and for learning throughout their lives |
| C4 | CT4 - Understand the importance of the entrepreneurial culture and know the means available to entrepreneurs |
| C8 | CT8 - Have the ability to manage time and resources: develop plans, prioritize activities, identify criticisms, establish deadlines and comply with them |
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