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Teaching GuideTerm Faculty of Sociology |
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| Identifying Data | 2020/21 | |||||||||||||
| Subject | Developing strategic plans for tourism development: structure, content and methodology | Code | 615524012 | |||||||||||
| Study programme |
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| Descriptors | Cycle | Period | Year | Type | Credits | |||||||||
| Official Master's Degree | 2nd four-month period |
First | Optional | 6 | ||||||||||
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| Methodologies | Competencies | Description | Qualification |
| Case study | A1 A11 A2 A3 A4 A8 B2 | A substantial part of the subject matter will be evaluated by drafting a plan on a destination or product. Each student will choose a destination to develop a plan throughout the course so that each part of the process studied in the class has its reflection in it, both internal and external analysis and the proposal of strategies and products. In the same way, attempts will be made to implement the methodologies and techniques proposed in class | 50 |
| Oral presentation | A1 A2 A3 A4 A5 A6 A10 B3 B4 B6 B7 B8 B9 | The final work on the development of a plan will be presented and defended. The objective of this defense is to present the final results of the work and comment on the proposals developed for the specific case that the student chose. | 25 |
| Document analysis | A11 A4 A6 A10 A8 B1 B2 B3 B12 C3 C2 | A part of the subject will be evaluated through the critical study and analysis of current plans. For example, both the current Spanish and Galician tourist plan will be studied. the end of this work and the analysis of the processes explained in the theory in the implementation of a concrete plan. Foreign students will be able to choose plans from their home country for this analysis | 25 |
| Assessment comments | |||
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The subject has an eminently practical aspect, so the evaluation will be carried out on the tourist planning work carried out by the student. In this regard, a continuous evaluation can be considered as the tasks carried out to comment on progress and difficulties will be regularly monitored. |
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