The aim of this course is to apply the fundamentals of marketing to real cases and learn to take decisions that will achieve the objectives of companie
Contingency plan
1. Changes in content
Not.
2. Methodologies
* Teaching methodologies that are maintained:
Expository and interactive teaching is maintained.
* Teaching methodologies that are modified:
In case of semi-attendance scenario; Expository teaching will become telematic. The interactive is held in person.
In the case of virtuality (no face-to-face due to the situation): transition to expository and interactive telematic teaching. Classes will be taught through the Teams platform.
3. Mechanisms for personalized attention to students
Personalized attention through the Teams platform and email.
4. Modifications in the evaluation
The percentage criteria are maintained.
* Assessment observations: The individual multiple-choice test exam will be carried out electronically through the Moodle platform. The exhibition and everything related to group work will also take place telematically.
5. Modifications of the bibliography or webgraphy
Not
(*)The teaching guide is the document in which the URV publishes the information about all its courses. It is a public document and cannot be modified. Only in exceptional cases can it be revised by the competent agent or duly revised so that it is in line with current legislation.