Identifying Data					2015/16
Subject (*)	Dirección de marketing			Code	611507006
Study programme	Mestrado Universitario en Dirección e Administración de Empresas (2013)
Descriptors	Cycle	Period	Year	Type	Credits
	Official Master's Degree	1st four-month period	First	Obligatoria	6
Language	Spanish
Teaching method	Face-to-face
Prerequisites
Department	Análise Económica e Administración de Empresas Economía Financeira e Contabilidade
Coordinador	Martinez Fernandez, Valentin		E-mail	valentin.martinez@udc.es
Lecturers	Fraga Romero, Daniel López Pampín, José Carlos Martinez Fernandez, Valentin Veiga Fernández, Luís Angel		E-mail	daniel.fraga.romero@udc.es c.lpampin@udc.es valentin.martinez@udc.es l.veiga@udc.es
Web
General description
Study programme competencies Learning aims Contents Planning Methodologies Personalized attention Assessment Sources of information Recommendations
(*)The teaching guide is the document in which the URV publishes the information about all its courses. It is a public document and cannot be modified. Only in exceptional cases can it be revised by the competent agent or duly revised so that it is in line with current legislation.