The student must choose one of these two forms of evaluation:

1- Perform at least 25% of the share "READINGS" (50%) and submitted to the "objective test" (50%). In this case the marks obtained in the two methodologies, BOTH IN JUNE AS OPPORTUNITY IN JULY would join. If the sum of the two methodologies do not reach the approved opportunity in June, the qualification obtained in the share of "READINGS" maintain and add to the score on the "objective evidence" of opportunity July That is, the student who chooses this evaluation system couldn´t take the "objective test" over 100%. The final qualification obtained in case of not to present To THE
OBJECTIVE TEST, will be the corresponding to READINGS so much in the
opportunity of January and of July

2- Take only the "objective test" (100%) in June and/or in July.

IMPORTANT NOTE: students who due to individual situations may not benefit from any of these evaluation systems, PLEASE CONTACT THE TEACHER WITHIN 15 DAYS OF THE START OF TEACHING of the subject to try to adapt the evaluation system.mail: maria.romani@udc.es

Learning outcomes	Study programme competences
			C1
			C4
			C6
		B2
		B8
		B14
		B15
		B17
	A18
	A35

Topic	Sub-topic
UNIT 1.BEGINNINGS AND DEVELOPMENT OF CONSUMER SOCIETY	-From capitalism to capitalism Consumer Production -The Rise of Consumer Society in Spain: the prefordista Fordist model to model
UNIT 2. CONSUMER SOVEREIGNTY AND CULTURAL CONSUMPTION Motivations	- Consumer Sovereignty - Cultural Consumer Motivations - Needs and Desires
UNIT 3.PATTERNS OF CONSUMPTION AND CONSUMER BEHAVIOR PRODUCTION OF GOODS PRODUCTION BRANDS	- Consumer Brands and Consumer low cost - The influence on the Work of New Models of Consumption
UNIT 4. PUBLICITY, MEDIA AND CONSUMPTION	- Growing Media Concentration - Commodification Media - Features Information
UNIT 5. MOVEMENTS OF CONSUMERS AND CONSUMPTION CRITICAL	- Consumer Movements In The World - The consumer movement in Spain - Critical Consumption - Collaborative Consumption - Fair Trade
UNIT 6. CURRENT CONSUMER BEHAVIOR	- Consumer Behavior real - Sustainability and Social Responsibility Organizations

Methodologies / tests	Competencies	Ordinary class hours	Student’s personal work hours	Total hours
Workbook	A18 A35 B2 B8 B14 B15 B17 C1 C4	30	24	54
Guest lecture / keynote speech	B2 B14 B17 C1 C6	30	0	30
Objective test	B2 C1 C6	2	60	62

Personalized attention		4	0	4

(*)The information in the planning table is for guidance only and does not take into account the heterogeneity of the students.

Methodologies	Description
Workbook	Critical readings, comments and practical exercises that students must perform, as directed by the teacher in class. If you have not attended class the day on which the relevant practice takes place, it may deliver Moodle in 24 hours (if the nature of the practice allows), keeping in mind that you will have less score if It was delivered in class. No works was collected after 24 hs
Guest lecture / keynote speech	Oral presentation by the teacher, complemented by use of audiovisual media and the introduction of some questions to the students, in order to impart knowledge and objective learning.
Objective test	Oral or written exam with questions, practical exercises or text comentary.

Methodologies	Competencies	Description	Qualification
Workbook	A18 A35 B2 B8 B14 B15 B17 C1 C4	Critical readings, comments and practical exercises that students must perform and put into Moodle, as directed by the teacher in class. If you have not attended class the day on which the relevant practice takes place, it may deliver Moodle in 24 hours (if the nature of the practice allows), keeping in mind that you will have less score if It was delivered in class. No works was collected after 24 hs.Please take into account that some practical exercises can only be done in a classroom environment (discussions, focus groups, presentations, teacher questions, etc.)	50
Objective test	B2 C1 C6	Oral or written examination with questions, practical exercises or comments text	50

Assessment comments
The student must choose one of these two forms of evaluation: 1- Perform at least 25% of the share "READINGS" (50%) and submitted to the "objective test" (50%). In this case the marks obtained in the two methodologies, BOTH IN JUNE AS OPPORTUNITY IN JULY would join. If the sum of the two methodologies do not reach the approved opportunity in June, the qualification obtained in the share of "READINGS" maintain and add to the score on the "objective evidence" of opportunity July That is, the student who chooses this evaluation system couldn´t take the "objective test" over 100%. The final qualification obtained in case of not to present To THE OBJECTIVE TEST, will be the corresponding to READINGS so much in the opportunity of January and of July 2- Take only the "objective test" (100%) in June and/or in July. IMPORTANT NOTE: students who due to individual situations may not benefit from any of these evaluation systems, PLEASE CONTACT THE TEACHER WITHIN 15 DAYS OF THE START OF TEACHING of the subject to try to adapt the evaluation system.mail: maria.romani@udc.es

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