The aforementioned evaluation criteria will apply to both the first and the second opportunity.

Those students who fail the multiple-choice exam will receive the exam grade as course grade.

The grade of "Not present" will only be given to students who only participated in course activities worth under 20% of the final grade.

The grade obtained by students who pass a portion of the course with a mixed exam (partial exam), will be valid only for the ongoing academic year. If a student in such situation fails to pass the complete course in either 1st opportunity or 2nd opportunity, his/her final grade will be "Fail", implying that he/she will have to re-take the whole course during incoming academic years.

Students wishing to improve their final test exam grade will be able to do so only after applying to the professor and securing her authorization.

Students taking the anticipated December opportunity will be subject to the same criteria as those applying to second opportunity (i.e. exam is worth 60% and continuous evaluation is worth 40%).

It is forbidden to access the classroom with any device allowing for data transmission and/or warehousing when any of the evaluations is taking place.

The same evaluation criteria will be applied in the first and in the second opportunity, including Erasmus and other exchange students. These criteria will also be the same both for students registered as full-time and as part-time.

Resultados de aprendizaxe	Competencias do título
- To understand the global trends that are transforming the fashion value chain.	A14 A15 A16 A17 A18	B1 B2 B3 B4 B5 B6 B7 B8 B9 B10	C3 C4 C5 C6 C7 C8 C9
- To understand the importance of complying with regulations and self-regulation in the fashion industry	A14 A15 A16 A17	B6 B7 B8 B9 B10	C7
- To know about the mechanisms and tools that can increase traceability and transparency in fashion supply chains	A13	B8 B9	C3 C8
- To understand the importance of customer experience in fashion, its antecedents and its consequences; and to know how to measure and redefine it according to changing customer expectations	A8	B7 B8 B9	C3
- To understand the effects of digital transformation on fashion retailing in general and physical stores in particular, and to take advantage of its opportunities	A13	B3	C3 C8
To understand the transformations in garment/fashion industry		B2 B4 B5 B6 B7
To understand new ways of management, specially in garment/fashion industry	A14 A15 A16 A17	B3 B6 B7 B8 B9	C3 C4 C7 C8
To understand the new trends in automation and digital disruption	A8 A13	B6 B7
To understand new ways of comercialization and customer behavior	A8 A13 A15 A16	B2 B3 B7 B8 B9	C3 C7 C8

Temas	Subtemas
Globalization and complexity in the fashion value chain	Definition of fashion value chain Globalization of production and consumption of fashion Complexity: outsourcing and offshoring
Social and environmental sustainability: responsible consumption and corporate social responsibility	Definitions and key concepts CSR: towards a new management model? CSR and Social Innovation in the fashion industry
Compliance: regulation and self-regulation in the fashion industry	Definition and origins of compliance Hard law vs soft law in the fashion industry International networks, norms and standards
Traceability of the fashion supply chain	Definition of traceability Transparent supply chains Tools and mechanisms for traceability and transparency
Customer experience	Definition of customer experience Rethinking the customer experience in fashion Measuring customer experience
Digital transformation of brick and mortar stores	Omnichannel fashion retailing for digital and mobile customers The new role of physical stores in the new fashion customer journey Digital applications in physical stores: tools and benefits
Collaborative economy and circular economy	Definitions and key concepts Business at the bottom of the pyramid and other ways of collaborative economy Circular Economy in the fashion industry
Digital disruption, artificial intelligence and automation	Definitions and concepts New challenges for Business The new paradigms and the stakeholders
Customization	Definition, origins and evolution From "just in case" to "just in time": the big transformation in production and consumption

Metodoloxías / probas	Competencias	Horas presenciais	Horas non presenciais / traballo autónomo	Horas totais
Estudo de casos	A13 A14 A15 A16 A17 A18 B1 B7 B9 C3	12	24	36
Seminario	B9 C5 C6 C9	8	16	24
Proba de resposta múltiple	A8 B10	3	21	24
Sesión maxistral	A14 A15 A16 A17 B2 B3 B4 B5 B6 B8 C4 C7 C8	21	42	63

Atención personalizada		3	0	3

*Os datos que aparecen na táboa de planificación son de carácter orientativo, considerando a heteroxeneidade do alumnado

Metodoloxías	Descrición
Estudo de casos	Different case-based materials about the current reality and management practices in the fashion value chain will be used (teaching cases, audiovisuals, readings); both in the classroom in order to complement theoretical and theoretical-practical teaching, and outside the classroom in order for students to prepare the individual or group practical assignments that structure interactive sessions and are subject to continuos evaluation. The professors responsible for teaching the course will ellaborate a weekly planning for students to prepare the practical assignments in advance, and to follow up on them. Participation in all theoretical and interactive sessions of the course, including those consisting of presentations of group practical assignments, is strongly recommended.
Seminario	The professors responsible for teaching the course will organize interactive seminars with guest lectures who are fashion professionals. Participation in these seminars is subject to continuous evaluation.
Proba de resposta múltiple	A test examination will be held, a multiple choice type where only one option is correct and incorrect answers entail a penalty. Students are required to obtain a grade equal or superior to 5 (over a total of 10) in the exam in order to pass the course; regardless of the grade obtained in their continuous evaluation.
Sesión maxistral	The fundamentals of the course will be explained in the classroom utilizing lectures, audiovisual aids, guided discussions on multimedia and print teaching materials and other interactive methodologies. The professors responsible for teaching the course will elaborate a weekly planning for students to prepare the lectures in advance, and to follow up on them. Participation in all theoretical and interactive sessions of the course, including those consisting of presentations of group practical assignments, is strongly recommended.

Metodoloxías	Competencias	Descrición	Cualificación
Estudo de casos	A13 A14 A15 A16 A17 A18 B1 B7 B9 C3	The grade corresponding to continuos evaluation (worth 40% of final grade) comes from adding up the grade obtained by students from their group participation in practical projects (preparation and presentation of team assignments, worth 30%) and from individual participation in guest seminars and ordinary lectures (10%). The grade obtained by each student participating in the group practical assignment (practical project), prepared in teams outside the classroom according the the guidelines provided by the coordinating professor, and presented in the classroom in a plenary and interactive session, is thus worth 30% of final grade. This practical assignment deals with cases or recommended readings chosen by the professor, and complemented by students with other relevant sources of information. All students participating in the same team will obtain the same project grade, and they will only be graded if they participate in the preparation and plenary presentation of the assignment in the due date.	30
Seminario	B9 C5 C6 C9	The grade corresponding to continuos evaluation (worth 40% of final grade) comes from adding up the grade obtained by students from their group participation in practical projects (preparation and presentation of team assignments, worth 30%) and from individual participation in guest seminars and ordinary lectures (10%).	10
Proba de resposta múltiple	A8 B10	A multiple-choice type of test exam, where only one option is correct, will be taken. Wrong answers entail a penalty. It is strictly necessary to pass the exam (with a grade equal or superior to 5, in a 0-10 grading system) in order to pass the course. All materials and contents addressed in the classroom or recommended in moodle, either through the lectures or in the interactive sessions (be them teaching case discussions, plenary or team-based, or seminars), including the discussion of individual assignments or in the presentation of group assignments, are subject to be asked about in the exam. It is important that students prepare individually for the exam utilizing all materials available in the virtual platform (visual aids, individual and team readings and multimedia materials), plus the notes they took in the classroom, in order to better understand the real examples used to illustrate course contents and to develop their own critical thinking and professional criteria. It is key that students complement these materials with the individual revision of suggested readings, in order to clarify any remaining question.	60

Observacións avaliación
The aforementioned evaluation criteria will apply to both the first and the second opportunity. Those students who fail the multiple-choice exam will receive the exam grade as course grade. The grade of "Not present" will only be given to students who only participated in course activities worth under 20% of the final grade. The grade obtained by students who pass a portion of the course with a mixed exam (partial exam), will be valid only for the ongoing academic year. If a student in such situation fails to pass the complete course in either 1st opportunity or 2nd opportunity, his/her final grade will be "Fail", implying that he/she will have to re-take the whole course during incoming academic years. Students wishing to improve their final test exam grade will be able to do so only after applying to the professor and securing her authorization. Students taking the anticipated December opportunity will be subject to the same criteria as those applying to second opportunity (i.e. exam is worth 60% and continuous evaluation is worth 40%). It is forbidden to access the classroom with any device allowing for data transmission and/or warehousing when any of the evaluations is taking place. The same evaluation criteria will be applied in the first and in the second opportunity, including Erasmus and other exchange students. These criteria will also be the same both for students registered as full-time and as part-time.

Bibliografía básica	Rey-García, M., Regueiro Otero, A., Mato-Santiso, V. (2018). "The Challenges of Digital Transformation for Fast-Fashion Brands: A Proposal for an Operational Tool to Measure Omni-Channel Integration. Advances in National Brand and Private Label Marketing, Springer, 95-103 Ellen MacArthur Foundation (2017). A New Textiles Economy: Redesigning fashion’s future. Stewart, R., Niero, M. (2018). Circular economy in corporate sustainability strategies: A review of corporate sustainability reports in the fast-moving consumer goods sector. Business Strategy and the Environment Garcia-Torres, S., Rey-Garcia, M. and Albareda-Vivo, L. (2017). Effective Disclosure in the Fast-Fashion Industry: from Sustainability Reporting to Action.. Sustainability, 9(12), pp. 2256. Karamchandani, A Kubzansky, M, Frandano, P. (2009). Emerging Markets, Emerging Models. MARKET-BASED SOLUTIONS TO THE CHALLENGES OF GLOBAL POVERTY. Monitor Company Group Caro, F., and Martínez-De-Albéniz, V. (2014). How fast fashion works: Can it work for you, too. IESE Insight, 21(21), 58-65. (). http://www.claraavilac.com/. (). https://www.40defiebre.com/. (). https://www.businessoffashion.com. (). https://www.modaes.es. Battilana, J; Lee, M.; Walker, J. Y Dorsey; Ch. (2012). In search of the Hybrid Ideal. Stanford Social Innovation Review, pp.51-55 Rey-Garcia, M., Lirola-Walton, E. & Mato-Santiso, V. (2017). La transformación digital de la distribución comercial: la tienda física, de caja brick and mortar a nodo omnicanal”. En Trespalacios Gutiérrez, J. A.; Vázquez Casielles, R.; Estrada Alonso, E. y González Mieres, C. (e Aitken, Sally (). Seduction in the City: The birth of shopping. . Deloitte (2016). The Deloitte Consumer Review. CX marks the spot: Rethinking the consumer experience to win.. Prahalad, C.K., Hart, S.L. (2002). The fortune at the bottom of the Pyramid. Strategy+Business, issue 26 Fogliatto, F.S.m, da Silveira, J.C, Borenstein, D. (2012). The mass customization decade: An updated review of the literature . International Journal of Production Economics Volume 138, Issue 1, pp 14-25 (). The True Cost.

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Observacións