Identifying Data 2023/24
Subject (*) Workshop 3: Fashion Photography Code 710G03034
Study programme
Grao en Xestión Industrial da Moda
Descriptors Cycle Period Year Type Credits
Graduate 1st four-month period
Fourth Optional 6
Language
Spanish
Galician
Teaching method Face-to-face
Prerequisites
Department Socioloxía e Ciencias da Comunicación
Coordinador
Fiaño Salinas, Carlota
E-mail
carlota.fsalinas@udc.es
Lecturers
Fiaño Salinas, Carlota
E-mail
carlota.fsalinas@udc.es
Web
General description Introducción á fotografía de moda.
A materia contará coa impartición de aulas da profesional do sector da moda, Alba Sobral quen traballa como fotógrafa en Bimba y Lola. Esta profesional traballou previamente noutras empresas do sector textil como Carolina Herrera ou Zara Home.

Study programme competencies
Code Study programme competences
A6 To know and to know how to use the necessary tools to implement, conceptualize and launch collections
A13 To know the impact of technology on the different processes of the textile industry
A18 To know the plastic and visual languages in the realm of fashion industry design, in order to understand and interpret the artistic creations of fashion garments
B1 That students demonstrate that they acquired and understood knowledge in a study area that originates from general secondary education and that can be found at a level that, though usually supported by advanced textbooks, also includes aspects implying knowledge from the avantgarde of its field of study
B2 That students know how to apply their knowledge to their job or vocation in a professional form, and have the competencies that are usually demonstrated through elaboration and advocacy of arguments and problem resolution within their field of study
B3 That students have the capacity to collect and interpret relevant data (normally within their field of study) in order to issue judgements that include a reflection upon relevant topics in the social, scientific or ethical realm
B4 That students may convey information, ideas, problems and solution to the public, both specialized and not
B5 That students develop those learning skills that are needed to undertake ulterior studies with a high degree of autonomy
B7 Capacity to analyse trends (critical thinking)
B8 Capacity to plan, organize and manage resources and operations
B9 Capacity to analyse, diagnose and take decisions
B10 Capacity to understand the social and historical-artistic dimension of fashion design and industry, as vehicle for creativity and the quest for new and effective solutions
C3 Using ICT in working contexts and lifelong learning.
C8 Valuing the importance of research, innovation and technological development for the socioeconomic and cultural progress of society.

Learning aims
Learning outcomes Study programme competences
Know the work flow in the creation of a photographic or audiovisual product. A13
B1
B3
B5
B8
B10
C8
Analyze the technical and aesthetic quality of photographic and audiovisual messages, placing them within their production context A6
A18
B2
B4
B7
B9
C3

Contents
Topic Sub-topic
Fashion photography Introduction
Photographic language. Composition.
Basic concepts of photographic technique
Optics. Focus. Aperture, speed, sensitivity, white balance.
Lighting Types of lights and lighting schemes
Image retouch Retouch

Planning
Methodologies / tests Competencies Ordinary class hours Student’s personal work hours Total hours
Seminar A18 B1 B3 B4 B9 C3 10 40 50
Workshop B5 B8 C8 11 27 38
Supervised projects A6 A13 B2 B7 B10 21 40 61
 
Personalized attention 1 0 1
 
(*)The information in the planning table is for guidance only and does not take into account the heterogeneity of the students.

Methodologies
Methodologies Description
Seminar Group work technique aimed at in-depth exploration of given topic, consisting of group discussion, individual engagement, preparation of texts and collective conclusions.
Workshop Applied learning situation incorporating a range of supervised learning and testing techniques (presentation, simulation, debate, problem solving, guided practice, etc.) with a strongly practical focus.
Supervised projects Oral presentation (using audiovisual material and student interaction) designed to transmit knowledge and encourage learning. Presentations of this type are variously referred to as ‘expository method’, ‘guest lectures’ or ‘keynote speeches’. (The term ‘keynote’ refers only to a type of speech delivered on special occasions, for which the lecture sets the tone or establishes the underlying theme; it is characterised by its distinctive content, structure and purpose, and relies almost exclusively on the spoken word to communicate its ideas.)

Personalized attention
Methodologies
Seminar
Workshop
Description
Contará coa supervisión do docente

Assessment
Methodologies Competencies Description Qualification
Supervised projects A6 A13 B2 B7 B10 Entrega de traballos fotográficos 30
Workshop B5 B8 C8 Practical tests, execution of real and / or simulated tasks
70
 
Assessment comments
Second chance: The above evaluation criteria will apply to both the first and second chance, and will include Erasmus and exchange students
Advance call: will follow the same guidelines as the first chance test

Qualification of not presented: for those students who have not presented any of the compulsory practices

Students with recognition of part-time dedication and academic waiver of attendance exemption: they should contact the teacher to establish an ad hoc internship route




It is forbidden to access the classroom in which the different evaluation tests are carried out with any device that allows communication with the outside and / or information storage (telephones and other mobile devices, smartphones, etc.).




















Attendance
to all workshop sessions is compulsory. Attendance to a minimum of 90% of
teaching hours is required. This requisite is a necessary condition to pass the
course.



 








Sources of information
Basic
Teacher will facilitate more bibliography during the course 
Arnheim, R. (1986): El pensamiento visual. Barcelona: Paidós Ibérica.
Dondis, D.A. (2008). La sintaxis de la imagen. Introducción al alfabeto visual. Barcelona: Editorial Gustavo Gili, SL.
Fontcuberta, J. (2016). La furia de las imágenes: notas sobre la postfotografía. Barcelona: Galaxia Gutenberg.
Gatcum Ch. (2012). Light &Shoot. 50 Fotos de Moda. Hermann Blume.
Lomba M., Pratts C. y De la Renta, O. (2010): Geografía de la moda española. Madrid: T.F. Editores
Mellado, J. M. (2010). Fotografía de alta calidad. Técnica y método. CS5Artual S.L. Ediciones.
Sontag, S. (2007). Sobre la fotografía. Madrid: Alfaguara.
Villafañe, J. (1985): Introducción a la teoría de la imagen. Madrid: Pirámide.
Complementary


Recommendations
Subjects that it is recommended to have taken before

Subjects that are recommended to be taken simultaneously

Subjects that continue the syllabus

Other comments


(*)The teaching guide is the document in which the URV publishes the information about all its courses. It is a public document and cannot be modified. Only in exceptional cases can it be revised by the competent agent or duly revised so that it is in line with current legislation.