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Teaching GuideTerm Faculty of Sociology |
| Mestrado Universitario en Socioloxía Aplicada: Investigación Social e de Mercados |
 Subjects |
| Social and Organizational Communication and Audience Analysis |
| Learning aims |
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| Identifying Data | 2017/18 | |||||||||||||
| Subject | Social and Organizational Communication and Audience Analysis | Code | 615518020 | |||||||||||
| Study programme |
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| Descriptors | Cycle | Period | Year | Type | Credits | |||||||||
| Official Master's Degree | 1st four-month period |
Second | Obligatoria | 3 | ||||||||||
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| Learning outcomes | Study programme competences / results | ||
| Acadar unha comprensión do novo modelo de comunicación xeradopolo cambio de paradigma comunicacional consecuencia das TIC. | AC1 AC9 AC11 |
BC1 BC2 BC8 |
CC3 CC8 |
| Lograr entender e manexar os criterios que permiten definir e desenvolver estratexas de comunicación; así como manexar as ferramentaspertinentes para adeterminación, medición e análise das audiencias. | AC1 AC2 AC5 AC7 AC8 AC11 |
BC1 BC2 |
CC6 CC8 |
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