Teaching GuideTerm Faculty of Humanities |
Grao en Xestión Industrial da Moda |
Subjects |
Global Trends in Fashion: Digital Transformation and Sustainability |
Contents |
Identifying Data | 2018/19 | |||||||||||||
Subject | Global Trends in Fashion: Digital Transformation and Sustainability | Code | 710G03008 | |||||||||||
Study programme |
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Descriptors | Cycle | Period | Year | Type | Credits | |||||||||
Graduate | 2nd four-month period |
First | Basic training | 6 | ||||||||||
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Topic | Sub-topic |
Globalization and complexity in the fashion value chain | Definition of fashion value chain Globalization of production and consumption of fashion Complexity: outsourcing and offshoring |
Social and environmental sustainability: responsible consumption and corporate social responsibility | Definitions and key concepts CSR: towards a new management model? CSR and Social Innovation in the fashion industry |
Compliance: regulation and self-regulation in the fashion industry | Definition and origins of compliance Hard law vs soft law in the fashion industry International networks, norms and standards |
Traceability of the fashion supply chain | Definition of traceability Transparent supply chains Tools and mechanisms for traceability and transparency |
Customer experience | Definition of customer experience Rethinking the customer experience in fashion Measuring customer experience |
Digital transformation of brick and mortar stores | Omnichannel fashion retailing for digital and mobile customers The new role of physical stores in the new fashion customer journey Digital applications in physical stores: tools and benefits |
Collaborative economy and circular economy | Definitions and key concepts Business at the bottom of the pyramid and other ways of collaborative economy Circular Economy in the fashion industry |
Digital disruption, artificial intelligence and automation | Definitions and concepts New challenges for Business The new paradigms and the stakeholders |
Customization | Definition, origins and evolution From "just in case" to "just in time": the big transformation in production and consumption |
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