Teaching GuideTerm Faculty of Humanities |
Grao en Xestión Industrial da Moda |
Subjects |
Managing Industrial Innovation in Fashion |
Contents |
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Identifying Data | 2022/23 | |||||||||||||
Subject | Managing Industrial Innovation in Fashion | Code | 710G03029 | |||||||||||
Study programme |
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Descriptors | Cycle | Period | Year | Type | Credits | |||||||||
Graduate | 1st four-month period |
Fourth | Obligatory | 6 | ||||||||||
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Topic | Sub-topic |
Innovation strategy | 1. Introduction to innovation: - Basic concepts: entrepreneurship, design, innovation, invention. - Types of innovation. - Innovation models. - The role of the state in innovation. 2. Innovation strategic management: - The dilemma of innovation management. - Innovation strategy and its development. - Tools for the development of innovation strategy. - Other aspects of innovation strategy: attitude, marketing, frugal innovation. 3. Creativity, idea generation and project selection: - Creativity and generation of innovative ideas. - Methods for project selection. |
Innovation management | 4. Technology watch and competitive intelligence: - Organizational knowledge. - Competitive intelligence. - Technology watch: factors and methods. 5. R&D management: - R&D definition and classification: external and internal sources. - Challenges and goals of R&D management. - R&D investment and evaluation - Description of the management process of an R&D project. 6. Financing innovation - Private financing - Public-private financing - Public funding |
Implementing innovation | 7. R&D exploitation: - Open innovation. - Process and models of R&D&I transfer: Licensing, Transfer, Spin-off, Clusters... 8. Intellectual property management: - Intellectual and industrial property. - Trade secrets. - Copyright. - Patents: process of obtaining a patent. - Distinctive signs. - Registered designs. |
Emergent technologies in the fashion industry | 9. New products in the fashion business - Innovation in materials: definition and current examples. - Styling innovation: definition and current examples. - Innovation in product development: definition and current examples. 10. New processes in the fashion business - Agile Supply Chain. - Innovation in development processes: definition and current examples. - Innovation at the operational and customer service level: definition and current examples. |
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