Teaching GuideTerm Faculty of Economics and Business |
Grao en Administración e Dirección de Empresas |
Subjects |
Strategic Management and Business Policy I |
Learning aims |
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Identifying Data | 2023/24 | |||||||||||||
Subject | Strategic Management and Business Policy I | Code | 611G02025 | |||||||||||
Study programme |
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Descriptors | Cycle | Period | Year | Type | Credits | |||||||||
Graduate | 1st four-month period |
Third | Obligatory | 6 | ||||||||||
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Learning outcomes | Study programme competences / results | ||
Develop and strengthen a general management perspective. | A1 A2 A3 A4 A5 A6 |
B1 B2 B3 B4 B5 B6 B7 B8 |
C1 C4 C5 C6 C7 C8 |
Understand the fundamental concepts in strategic management: strategy, strategic planning, strategic direction, the relationship between strategy and organization, competitive analysis and strategic analysis of the company and industry | A1 A2 A3 A4 A5 A6 |
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Understand and differentiate the different levels of business strategy: corporate, competitive and functional. | A1 A2 A6 A8 |
B1 B7 |
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Develop an awareness of the dynamic effects of the strategic actions of the company and its rivals in the competitive strategy and corporate strategy of the company. | A1 A3 A8 A11 |
B1 B2 B7 B8 B10 |
C4 C7 |
Integrate the knowledge gained in previous courses in a useful conceptual framework for general management level, applying it to a new business plan. | A5 A9 A10 |
B2 B3 B7 B8 |
C4 C5 |
To practice the teamwork and oral communication | B4 B8 |
C1 C4 C5 C6 C7 |
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To the tools of strategic analysis and the available theoretical and methodological perspectives. | A11 |
B2 B7 |
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