Teaching GuideTerm Faculty of Communication Studies |
Máster Universitario en Produción Xornalística e Audiovisual |
Subjects |
Audiovisual Marketing: Markets and Presales |
Learning aims |
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Identifying Data | 2023/24 | |||||||||||||
Subject | Audiovisual Marketing: Markets and Presales | Code | 616531022 | |||||||||||
Study programme |
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Descriptors | Cycle | Period | Year | Type | Credits | |||||||||
Official Master's Degree | 2nd four-month period |
First | Optional | 3 | ||||||||||
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Learning outcomes | Study programme competences / results | ||
- Elaborar un plan de márketing audiovisual nun contorno de cambio continuo e de adopción de novas tecnoloxías. | AJ5 AJ6 AJ16 |
BJ2 BJ9 |
CJ1 |
- Aprender a deseñar estratexias de márketing dixital para favorecer a venda, circulación e consumo de contidos audiovisuais. | AJ16 |
BJ2 |
CJ1 |
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