Teaching GuideTerm
Faculty of Communication Studies
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Máster Universitario en Produción Xornalística e Audiovisual
 Subjects
  Audiovisual Marketing: Markets and Presales
   Sources of information
Basic Finula Kerrigan (). Film Marketing.
Mark Steven Bosko (). The Complete independent Movie Marketing.
Robert Marich (). Marketing to Moviegoers: A Handbook of Strategies and Tactics.
Tiiu Lukk (). Movie Marketing: Opening the Picture and Giving It Legs.

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