Teaching GuideTerm
Faculty of Economics and Business
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Grao en Administración e Dirección de Empresas
 Subjects
  Strategic Management and Business Policy I
   Learning aims
Learning outcomes Study programme competences
Develop and strengthen a general management perspective. A1
A2
A3
A4
A5
A6
B1
B2
B3
B4
B5
B6
B7
B8
C1
C4
C5
C6
C7
C8
Understand the fundamental concepts in strategic management: strategy, strategic planning, strategic direction, the relationship between strategy and organization, competitive analysis and strategic analysis of the company and industry A1
A2
A3
A4
A5
A6
Understand and differentiate the different levels of business strategy: corporate, competitive and functional. A1
A2
A6
A8
B1
B7
Develop an awareness of the dynamic effects of the strategic actions of the company and its rivals in the competitive strategy and corporate strategy of the company. A1
A3
A8
A11
B1
B2
B7
B8
B10
C4
C7
Integrate the knowledge gained in previous courses in a useful conceptual framework for general management level, applying it to a new business plan. A5
A9
A10
B2
B3
B7
B8
C4
C5
To practice the teamwork and oral communication B4
B8
C1
C4
C5
C6
C7
To the tools of strategic analysis and the available theoretical and methodological perspectives. A11
B2
B7
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