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Escola Universitaria de Turismo
  Inicio | galego | castellano | english | A A A |  
Grao en Turismo
 Asignaturas
  Primeiro Idioma Moderno II: Inglés
   Contidos
Temas Subtemas
Hotel branding: writing, reading and translation. Types of hotels: descriptions - locations, facilities and services, etc.
Current and future hotel trends

1. The value of translation as a language learning exercise.
2. The object /importance of translation in the tourism industry.
3. The importance of effective communication.
4. Mediation between two or more cultures.
5. The use of ICTs in translation.
6. Tourism as a language for specific purposes.
7. The sub-genres of the language of tourism.
8. The process of translation: before, during and after.
Hotel grading and standards: writing, reading and speaking

 Classficiation of accommodation options around the world.
Hotel inspection.
Customer service: guest satisfaction: responding to comments and complaints.
Written internal and external communications:
websites: selling; terms and conditions; customer relations; online reputation;
1. Layout
2. Informal and formal language
3. Structure and organisation.
4. Communicative impact
Running a hotel: speaking Qualities and skills of an effective manager.
1. Discussion of previous/future work experiences and/or internships.
2. Organising a hotel - talking about departments, employees, renovation, etc.
4. Discussion of workplace situations and work ethics issues.
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