Teaching GuideTerm
Faculty of Humanities
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Grao en Xestión Industrial da Moda
 Subjects
  Managing Industrial Innovation in Fashion
   Contents
Topic Sub-topic
Innovation strategy 1. Introduction to innovation:
- Basic concepts: entrepreneurship, design, innovation, invention.
- Types of innovation.
- Innovation models.
- The role of the state in innovation.

2. Innovation strategic management:
- The dilemma of innovation management.
- Innovation strategy and its development.
- Tools for the development of innovation strategy.
- Other aspects of innovation strategy: attitude, marketing, frugal innovation.

3. Creativity, idea generation and project selection:
- Creativity and generation of innovative ideas.
- Methods for project selection.
Innovation management 4. Technology watch and competitive intelligence:
- Organizational knowledge.
- Competitive intelligence.
- Technology watch: factors and methods.

5. R&D management:
- R&D definition and classification: external and internal sources.
- Challenges and goals of R&D management.
- R&D investment and evaluation
- Description of the management process of an R&D project.

6. Financing innovation
- Private financing
- Public-private financing
- Public funding
Implementing innovation 7. R&D exploitation:
- Open innovation.
- Process and models of R&D&I transfer: Licensing, Transfer, Spin-off, Clusters...

8. Intellectual property management:
- Intellectual and industrial property.
- Trade secrets.
- Copyright.
- Patents: process of obtaining a patent.
- Distinctive signs.
- Registered designs.
Emergent technologies in the fashion industry 9. New products in the fashion business
- Innovation in materials: definition and current examples.
- Styling innovation: definition and current examples.
- Innovation in product development: definition and current examples.

10. New processes in the fashion business
- Agile Supply Chain.
- Innovation in development processes: definition and current examples.
- Innovation at the operational and customer service level: definition and current examples.
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