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Facultade de Economía e Empresa
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Grao en Administración e Dirección de Empresas
 Subjects
  Introduction to Marketing
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Identifying Data 2019/20
Subject (*) Introduction to Marketing Code 611G02015
Study programme
Grao en Administración e Dirección de Empresas
Descriptors Cycle Period Year Type Credits
Graduate 1st four-month period
Second Obligatory 6
Language
Spanish
English
Prerequisites
Department Economía
Empresa
Coordinador
Martinez Fernandez, Valentin
E-mail
valentin.martinez@udc.es
Lecturers
Calvo Porral, Cristina
Losada López, José María
Martinez Fernandez, Valentin
Membiela Pollán, Matías Enrique
Rodríguez Vázquez, Clide
Sánchez Amboage, Eva
E-mail
cristina.calvo@udc.es
jose.maria.losada@udc.es
valentin.martinez@udc.es
matias.membiela@udc.es
c.rodriguezv@udc.es
eva.sanchez.amboage@udc.es
Web
General description The aim of this course is to apply the fundamentals of marketing to real cases and learn to take decisions that will achieve the objectives of companie
(*)The teaching guide is the document in which the URV publishes the information about all its courses. It is a public document and cannot be modified. Only in exceptional cases can it be revised by the competent agent or duly revised so that it is in line with current legislation.
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